ETC Co.
The logo for ETC Co. in West Point, PA. can be interpreted as a 'W' 'Arrow' 'C' which could mean “West Point Cycle” Co. Until more information has been found, everything here is speculative.
The following link is to another site researching it.
MODEL
1971 Lil' S.O.B - Snow or Beach
Though little information is known about the Lil'S.O.B, the model is of HPE Muskin origin. The model was also sold by Montgomery Ward and CESTAD.
GALLERY
ETC Co. - 1971 Lil' S.O.B - Snow or Beach
